Audience Measurement
The following lists recommended audience measurment partners for anyone looking to measure audience behaviour on their digital signage network:
Quividi envisions a future in which widespread audience data will render point-of-sale and out-of-home marketing strategies as accurate and accountable as their internet counterparts.
Relying on proprietary image processing technology, Quividi offers an outstanding software solution that can be installed on a wide range of platforms and, most notably, on standard digital signage devices. Integration with existing hardware is a key factor for affordability. Quividi’s software accurately measures and qualifies the audience of any communication support; real-time data allow the medium to adapt its content to the instantaneous audience profile.
signagelive says “Working with Quividi has taken signagelive a step closer to the aspirational scences from the Hollywood blockbuster the Minority Report, using signagelive interrupts we can show gender specific content”